After FOMA APAC 2026, what's next? Another marketing award is coming up and it's MMA SMARTIES Awards Indonesia 2026. The competition is intended for Indonesia’s local talents and works published during the past year. Usually, I'm sending entries, but I'm gonna be…
This is my second time speaking at this annual event for professionals. I was one of the speakers at their very first event, and it was heart-warming despite being held online due to the pandemic. So many real-life questions, so many sincere and honest stories shared. But hey —…
0 comments
categories:
Thoughts
Work Life
After the recent campaign launched in 2025, I think talking about AI as a person who works for a brand is a must, yet it has to be in a different light. Me and the contributors. I'm the shortest of all, I know ='D It is understandable to be anxious about how AI will aff…
0 comments
categories:
Thoughts
Work Life
Despite all his accomplishments, his name has remained—what this generation might call—an “if you know, you know” kind of legend. When I saw Berlinale’s tribute post on Instagram and an article on Deadline.com reporting his passing, it felt unreal. Like someone whispered, “This …
0 comments
categories:
Thoughts
BookDepository tutup. Sedih banget. Walau gue sempet ada kejadian yang nyebelin banget soal BookDepo (ya bukan salah BookDepo sih), tapi kondisinya menyulitkan gue untuk re-order lagi. Tapi sejujurnya, BookDepository ini asik banget buat belanja. Nggak overpriced, sering diskon,…
0 comments
categories:
Reads
"Oh kamu ballet? Wah kek Black Swan dong." Aku: "Ya kali dah!" Jujur rada capek pas orang-orang tau aku ikutan ballet, yang di kepala mereka taunya cuma Black Swan. Sementara, apa yang digambarkan di satu film itu (meski bagus atau nggak bagus) ya nggak terla…
0 comments
categories:
(Never) Late to Ballet
Watchlist
If I could incorporate two things (personal objective and work agenda) that felt dear to my heart… is this project. As someone who never had financial management training, either formal or informal way, I had my lessons in the hardest way possible in my early 20s. Living indepen…
0 comments
categories:
Work Life
Subscribe to:
Posts (Atom)



